Pyrowave sets a new standard with 100% traceable recycled styrene

18 November 2022

Following today's Advanced Recycling Conference in Cologne, Germany, Pyrowave announced that it has reached an important milestone for the future of global plastic recycling and in the fight against climate change. Pyrowave technology has successfully passed the quality tests of the Michelin Group with the first recycled styrene monomer with a purity of 99.8% produced from polystyrene waste. The recycled monomer can now be integrated into batches of industrial elastomers. For the first time, a finished product will incorporate fully traceable and segregated recycled styrene, where all styrene will be physically present in the product rather than credit-based content.

A container with approximately three tons of recycled styrene has left Montreal for the Michelin plant in France. After years of testing, Michelin will be able to manufacture batches of industrial styrene-butadiene rubber (SBR) products with Pyrowave recycled styrene, which would represent more than 1,000 passenger car tires.

"The industry has always dreamed of a circular economy with segregated, traceable and recycled content. Pyrowave now demonstrates that it is possible through its technology. This achievement confirms once and for all that we can implement a 100% traceable and controlled supply chain in Styrofoam recycling We can now provide recycled content to meet consumer expectations: products can now be made entirely from recycled material, with no dilution or degradation Pyrowave is setting a new standard in plastic recycling and leading the way towards achieving environmental objectives," said Jocelyn Doucet , CEO of Pyrowave.

An important association

Pyrowave is proud of this achievement in collaboration with its main partner, Michelin, which has been present at all stages of testing at the Pyrowave plant. This new achievement will contribute to Michelin's environmental objectives.

"The Pyrowave approach is designed to electrify processes through the use of microwaves, making it possible to keep resources in the production loop for new products while reducing our carbon footprint. This unique technology will contribute to our goal of a fully sustainable tire by 2050, which will incorporate 100% recycled or renewable bio-based materials while contributing to our carbon neutrality roadmap," said Christophe Durand , Michelin's Sustainable Materials Development Manager. "Pyrowave technology is ahead of its time. We're not just catching up with tomorrow, we're aiming for the next day," he added.

With governments around the world setting ambitious environmental targets, Pyrowave offers an end-of-life solution for existing plastic products and maximizes opportunities for the circular economy of Styrofoam.

Pyrowave technology

Pyrowave developed a microwave technology to return waste polystyrene plastics to their original form, that is, styrene monomers. Identical to virgin material, but with a carbon footprint reduced by 45%, this high-value raw material can be reused in the production of items made from recycled materials and share the same applications as virgin materials used in transportation. , packaging, electronics and construction. This approach provides a circular economy solution to the global challenge of recycling plastics.

Check out this infographic that shows the technology in detail, see some photos  of the containers and the process, and learn more about Pyrowave .

Interview Requests: Laurence Houde-Roy , Principal, Mongeau Pellerin & Co., [email protected] , Mobile: 438-887-5400; Information: Virginie Bussières, Vice President, Communications, Government Relations and Marketing, Pyrowave, [email protected] , mobile: 514-978-8580